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Social Media Research
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VASILY KASHKIN TRAINING & EDUCATION Global marketing Social Media Research For partners
Evaluation of credibility
Social Media research can be used as an additional approach to credibility assessment. This research provides Banks and other creditors with valuable information about potential risk-factors. Research of risk-factors includes:
- Investigation of experience and background of a person / company;
- Reputation in Social Media;
- Analysis of Social connections;
- Examination of the veracity and consistency of information person provides about him / herself;
- Analysis of possible addictions or engagement in illegal activities;
- Additional information about past credit history;