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Social Media Research

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Investment research

Social Media & Internet research can be very helpful as part of investment research and due diligence. It works both for direct and portfolio investment analysis.

Internet & Social Media research help to discover:

  • due diligence: valuable information about history and background of owners and employees;
  • working environment and possible conflicts inside the company;
  • leadership and management style and problems in the company;
  • Human Resources skillfulness and competencies;
  • employees turnover rate;
  • better understanding the reasons of employee turnover rate
  • brand reputation and customers loyalty;
  • metrics indicating web-traffic positioning of the company compared to competitors;
  • product and service compliance to current social trends and demands;
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