Social Media Marketing
PART 1: DEVELOP YOUR SMM STRATEGY & PLAN
Your SMM goals:
- Attract new customers;
- Maintain long-term relations with existing customers;
- Increase Brand awareness;
- Reputation management;
- Educating customers;
Your SMM strategy and plan:
- Find out about your competitors on Social Media
- Find your customers: research groups & forums;
- KPIs in Social media marketing
Get to know your customers better:
- Portrait of your target customers;
- Types of content they like;
- What are they talking about?
PART 2: ACHIEVE YOUR GOALS
Content marketing
- What is Content Marketing Strategy;
- Types of content: video, audio, text, pictures, games;
- Apps to create content;
- How to make viral content;
Engage Influencers
- Groups and influencers in Social networks
- How to find and engage Influencers
Attract more visitors with paid Advertising Campaigns:
- Facebook;
- LinkedIn;
- Twitter;
- YouTube;
Automate your marketing:
- Social media marketing software
- Social media analytics software
Send a message to discuss details